GRAMP (Writing): Um... this gym membership form says I'll be AUTOMATICALLY BILLED to my credit card each month. Can I pay by check, instead? Trainer (eyes wide): Oh HECK no...
Trainer: We know that you'll probably go to the gym for three months, tops. But you'll TELL yourself you should be going for another three months after that. And then, for the next six months, your guilt for NOT GOING will keep you from ever checking your bill. So, automatic billing means we get paid for TWELVE months, when youve only used THREE.
GRAMP (dazed): Dang. Trainer (flexing): Don't let the 28-inch guns fool ya - we ain't dumb.