Here's another reason why "Drive" is a great name for the Sat SciFi series: Kellet's venture into it, as well as the origins of Sheldon itself, seem to model perfectly the "new" ideas about incentives and motivation as described in this TED Conference talk by Daniel Pink: http://www.ted.com/talks/dan_pink_on_motivation.ht ml

Also, check out Pink's book titled (wait for it) "Drive".